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"An absolute gem to be guarded jealously from giants. One of the world's leading negotiation experts changes how we should be thinking about our most challenging negotiations and conflicts." Jules B. Bloch, LLB, Professional Mediator and Arbitrator.
"If you feel like David looking up at Goliath, this insightful and entertaining book is now your best weapon - for individuals, entrepreneurs, smaller organizations and smaller nations." Mark Edwards, founder and President, Spectrum Limited
How do you negotiate with Wal-mart? With America's President over going to war? An improved education for your kids? A cleaner environment? An ethical issue with an intimidating boss? An unequal relationship? A Super Bowl victory for a team of losers? A capital infusion for a start-up venture? Better healthcare for your family? The return of stolen treasure, lost rights or a canceled credit card? Your survival if you're taken hostage by an armed killer? In this pioneering book, negotiation expert Peter Johnston surprises us with answers to these far-flung questions, laying out unique strategies and concrete steps we can all use to handle the growing number of giants in our personal and professional lives. As readers, we travel across time - through riveting, real-life stories - uncovering the secrets of successful smaller players so we, too, can get what we want against the odds. Peter Johnston is a negotiator, advisor and mediator whose expertise is sought worldwide. He has worked with clients ranging from Wall Street bankers, UN officials and political leaders to start-up entrepreneurs, cheated spouses and convicted felons. His ground-breaking results have been formally recognized by the US government for their positive economic and social impact. He is a Harvard MBA, trained journalist and former corporate and investment banker.
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